As we continue to tell the story of Chip Kelly's 2013 Philadelphia Eagles offense (see parts 1, 2, and 3) we'll focus now on the packaged plays which have been a really interesting element of Chip Kelly's offense to study. There are really a couple of types of packaged plays to discuss. Neither are brand new concepts to the NFL, but one has been used heavily for years by the likes of Tom Brady and Peyton Manning; the other not as much.
The first one is a packaged play which really allows for a pre-snap read. This is when the defense shows you something you like before the snap. The QB makes a decision pre-snap and then makes the play. You see this quite often with Peyton Manning when he steps up to the line reads the defense, let's the play clock run down, barks and waves, and then snaps the ball. Some of that illusions, sometimes it's a packaged play where the play call has numerous options and Peyton decides on one pre-snap.